Media Planning and Buying
Comprehensive plans that have a big impact
Get in front of your customers at the right time with expert media planning and buying.
Get the right mix of media for your brand
When it comes to media planning, the key is knowing what and how your audience consumes information. With access to the most up-to-date user research and customer information (ACNielsen suite), we can help you figure out what your audience is doing and then target them precisely using a mix of media. Coupled with planning comes is our real time reporting service, which lets us track how your audience is interacting with your media and make changes as and when required.
But superb media planning is nothing without media buying, which is a completely different ball game. Our media buyers know the game very well and will negotiate on your behalf to ensure we maximise the value of your budget.
Our expertise
- Media Planning
- Media Negotiation
- Media Buying
Need help creating and executing a media plan?
Let us know what you need and we’ll get you sorted.
Congrats to Spitfire! It’s a pleasure to work with people who are experts in the field of creative, digital media and communications.Kevin Lancashire, Head of External Digital Communications. Roche Switzerland.
Spitfire are our full service agency. They are a highly valued business partner who quickly understood our industry, business and requirements (and beyond). They work with us in creating a solid marketing strategies and are constantly refining this to improve performance. They put a commercial lens over everything they do, ensuring initiatives always deliver on budget and KPI’s.Nicole Lees. Head of Marketing, Babich Wines.
Spitfire has been a business partner for the last 4 years and I always find dealings with them a pleasure seeing they understand and can relate to our business needs and objectives. Spitfire developed our Pfizer Pharmacy B2B website channel giving our customers the ability to order their products easily and frequently throughout New Zealand. The website has become a very important sales and communication tool for the Pfizer NZ business and with our digital partner Spitfire, we continue to evolve it to ensure it delivers on our business objectives.” Dirk Potgeiter. Retail Pharmacy Channel Manager, Pfizer New Zealand.